In this TechWell interview, Michael Sowers digs into his rich experience in the software industry, giving people tips for how to effectively communicate with higher-ups and how to make an impact in the software testing process. https://www.stickyminds.com/interview... Ever feel like your manager, development manager, product manager, product owner, or (you fill in the blank) is not listening to you or your team? Are you struggling to make an impact with your messages? Are you “pushing a wet rope uphill” in championing product quality? Are you talking, but no one is listening? Mike Sowers shares practical examples of how to more effectively speak like a test manager and offers concrete advice based on his experiences in the technology, financial, transportation, and professional services sectors. Mike discusses communication and relationship styles that work—and some that have failed—and shares key principles (e.g., seeking to understand), approaches (e.g., using facts), and attributes (e.g., being proactive) to help you grow and prosper as a test manager. Leave with practical ideas to boost your communications skills and influence to become a trusted advisor to your team and your management. Like this interview? View Mike’s presentation slides here: https://well.tc/ManagerSpeakMS Find out more about software testing Watch software testing conference presentations: https://well.tc/SoftwareTestingMS Watch software test automation conference presentations: https://well.tc/TestAutomationMS Watch mobile testing conference presentations: https://well.tc/MobileTestingMS Watch security testing conference presentations: https://well.tc/SecurityTestingMS Watch agile software testing conference presentations: https://well.tc/AgileTestingMS Subscribe to TechWell Happenings: https://well.tc/TWHappeningsMS Explore all conference presentations: https://well.tc/ConfArchiveMS Join the StickyMinds software testing community: https://well.tc/StickyMindsMS New to software testing? Start here! https://well.tc/SMStartHereMS Read software test and QA stories on TechWell Insights: https://well.tc/TWITestMS